Hip-Hop inspired baggies, camoflauge prints and playful cartoon motifs are all signatures for this label. Since concieved in 1993 (as 'Nowhere'), it is known to be the ancestor of BAPE.

 The young and colourful Jap, Nigo attended Bunka Fashion College in 1988 and since then has had his sticky fingers in other parts of the entertainment industry; owner of a record label, tv shows, a toy division, art galleries, cafe/resturants and a hair salon!!

Wow! You almost wonder how the label itself has been kept from hitting rock bottom?! Luckily, he has A-list supporters such as The Beastie Boys, Futura 2000, Kanye West and Pharall Williams, Lil Wayne, Kid Cudi, etc to help sweep the label off its feet.

Nigo is a perfect example of how every one is capable of climbing the ladder with hard work!

 Bape has two  Xclusive stores in Japan, Kyoto and Aoyama.

• Bape L.A will be launching the new leopard creepsta on Friday March 5th.

• Nigo is officially on Twitter!! Follow @NIGOLDENEYE www.twitter.com/nigoldeneye